How does the board health score work?

The health score starts at 100 and deducts points for issues: missing titles (-2 per pin, max -20), missing descriptions (-1 per pin, max -15), duplicate pins (-5 per group, max -20), missing alt text (-5 if over 50%), and low engagement (-10 if over 50% have zero saves).

Can I analyze boards I don't own?

Yes. Save any public Pinterest board to PinSuite, then view its analytics. This works great for competitor analysis — see which pins in their boards get the most saves.

Pinterest Analytics — Board Health Score & Engagement Insights

Engagement Metrics

See total saves, average saves per pin, and a ranked list of your top-performing pins. Understand what resonates with your audience.

Board Health Audit

Get a health score out of 100. Find missing titles, descriptions, duplicate pins, and alt text issues that hurt your discoverability.

Competitor Analysis

Analyze any public board. See which pins in competitor boards get the most engagement and use those insights for your own strategy.

How It Works

Save a Board

Paste any Pinterest board URL into PinSuite. We fetch every pin with its engagement data.

View Analytics

Click "Analytics" on any saved board to see engagement metrics and your board health score.

Take Action

Fix missing descriptions, remove duplicates, and double down on your highest-performing content.

Feature	Free	Pro
Board Health Score	✓	✓
Missing Titles & Descriptions	✓	✓
Duplicate Pin Detection	✓	✓
Content Type Breakdown	✓	✓
Total Saves & Avg per Pin	🔒	✓
Top 10 Performing Pins	🔒	✓
Engagement Breakdown	🔒	✓
Competitor Board Analysis	🔒	✓

Frequently Asked Questions

What metrics does PinSuite show?

Total saves, average saves per pin, top-performing pins ranked by engagement, content type breakdown (images vs videos), and a board health score with actionable audit items.

Is the board health audit free?

Yes. The board health audit is completely free. It checks for missing titles, missing descriptions, duplicate pins, and missing alt text. Engagement data (save counts, top pins) requires Pro.

Can I analyze competitor boards?

Yes. Save any public Pinterest board URL to PinSuite and view its analytics. This is great for understanding what content performs well in your niche.

How does the health score work?

The health score starts at 100 and deducts points for issues: missing titles (-2/pin, max -20), missing descriptions (-1/pin, max -15), duplicate pins (-5/group, max -20), missing alt text (-5 if over 50%), and low engagement (-10 if over 50% have zero saves).

Do older boards need a re-sync?

Boards saved after analytics was enabled automatically include engagement data. Older boards need a one-click re-sync from the analytics page to fetch the latest metrics.

Why Pinterest Board Analytics Matter

Pinterest is a visual search engine, and like any search engine, data drives better results. Without analytics, you're pinning blind — creating content with no feedback loop on what actually gets saved, clicked, and shared.

Find Your Best Content

PinSuite's engagement metrics reveal which pins in your boards get the most saves. Instead of guessing, you can see exactly what resonates with your audience and create more of it. Sort your pins by performance to spot patterns in topics, styles, and formats.

Fix What's Holding You Back

The board health audit catches common issues that hurt discoverability on Pinterest:

Missing titles — Pinterest uses titles for search. No title means no search visibility.
Missing descriptions — Keyword-rich descriptions are essential for Pinterest SEO.
Duplicate pins — Repeated content dilutes your board's quality signals.
Missing alt text — Alt text improves accessibility and gives Pinterest more context.

Analyze the Competition

PinSuite lets you analyze any public board — not just your own. Save a competitor's board, check their analytics, and discover which of their pins perform best. Use those insights to inform your own content strategy and find gaps in their approach.

From Backup to Insights

PinSuite started as a Pinterest backup tool, and analytics is a natural extension. Every board you save now includes engagement metrics alongside the images and metadata you already get. No extra steps required — save a board and the data is there.

Pinterest Board Analytics